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MERCEDES — AIM
Design and development of a web-integrated automotive configurator for Mercedes-Benz, showcasing the brand’s digital craftsmanship and interactive potential. The project included full 3D modeling, remeshing, retopology, and retexturing of the Mercedes vehicle, alongside the creation of environments, lighting, and overall experience design to achieve both visual realism and technical efficiency.
Built for seamless integration within existing configurator ecosystems, the experience allows users to explore and personalize vehicles in real time, merging luxury aesthetics with precision-engineered performance in an immersive digital format.
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