AIM | Automotive Immersive Module
Journee
Built as a production-ready, web-deployed real-time experience, this automotive configurator project was delivered whilest working for Journee, where I played a central role in designing and implementing the end-to-end 3D autoconfigurator pipeline together with technical artists and engineers.
I contributed across both creative and technical layers of the solution — from Unreal Engine scene development and visual direction support to landscape creation, asset optimization, and full pipeline integration. My work focused on translating creative vision into a scalable, high-performance runtime environment that met both brand and platform requirements.
Key contributions included full-stack 3D pipeline development: vehicle asset preparation (model cleanup, retopology, remeshing, and material re-authoring), Unreal scene assembly, environment and landscape building, performance validation, and integration into the live configurator framework. I worked closely with the creative director to align visual targets with technical constraints, ensuring design intent was preserved through deployment.
Beyond production, I helped formalize and document the configurator pipeline — enabling repeatable workflows, clearer cross-discipline handoffs, and faster iteration cycles for future vehicle programs.
The final solution enables real-time vehicle personalization — including materials, finishes, lighting scenarios, environments, and experiential modes — through a robust Unreal-based configurator stack that balances visual fidelity, responsiveness, and maintainability.